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A Guide To Planning Your Website

Sales, Small Business, Web Design

Planning a website isn’t easy, it can be expensive and stressful if you don’t plan right which is why we have thought of a few important things to take into account which will not only help you but also your website designer.

What do you wish to achieve with the website?

This has to be the very first step, the first thing you take into consideration, what do you want the website to do?

Are you wanting the website to increase sales to your business or are you purely wanting the website to get the latest news of your business out there?

You may be just wanting to create a blog and post about your hobby/passion and also look to getting your name out there for people to follow and read about.

Once you have this set you can move on to the next stage and that’s what to do with your visitors?

What do you want people to do once they visit your site?

Now you have decided what you want the website to do, the next stage is linked to it, what to do with the visitors once they are on your site?

If you are a business looking to increase sales then maybe you have an e-commerce website that allows visitors to buy products from you.

If you are a business that offers a service maybe you want the visitors to fill in an online form requesting a quote for your service or purely a form allowing them to contact you.

If your site is just a blog then you will want visitors to interact with you may be in terms of a comment on your post.

Once you have decided what you want the visitors to do on your site you can move on to stage three, how will the website be built?

How should I build my Website?

You are reading this article on the blog page of a business that offers web design services, so obviously, we would always suggest getting a designer to build you a website but you do have free options available to you in terms of Wix, WordPress, and if e-commerce then the likes of Shopify (although this incurs a monthly charge).

Now whilst we are always going to be biased we would never advise going down the route of a free website because these sites have their name plastered all over it and the first impression is everything, would you trust a business that was using a free website builder?

You can read our views on the risks of a free website by clicking here.

With that in mind, we use the paid version of WordPress to build all our websites, but of course, we use professional software, not the free version.

We feel WordPress offers the best Content Management System (CMS) and we can easily teach businesses that have used our services how to also update their website so we also advise our customers to go with WordPress.

What now?

Well if you have decided what you want from a website, what you want visitors to do once on your website, and how you want the website to be built then you are more or less ready to start talking to the designer (pick us, you know you want to) and discuss with them (us) your needs.

By going in armed with this information it will make life not only easier for you but also for your designer (us).

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